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Shifra Smart Homes given the Industry Achievement Award at SME “Stars of Business” Awards 2010

Dubai (November 30, 2010) – The Small and Medium Enterprises (SME) “Stars of Business” Awards ceremony was held Sunday, November 28th. Shifra Smart Homes was nominated for three out of the 22 awards and won the award for Industry Achievement in the “Construction and Real Estate” category.

Managing Partner Hadi Esper accepted the award on behalf of the Shifra Smart Homes team.

“Throughout the journey of entrepreneurship you encounter some of the greatest and most memorable moments of your life,” said Esper as he accepted the award, “accepting this award today is definitely one of those moments.”

The SME Advisor award ceremony was organized by CPI and sponsored by Abu Dhabi Commercial Bank (ADCB), in partnership with Du and many others. The event hosted over 400 attendees among whom were senior government officials and business leaders.

Of the 3,500 companies that were nominated for the awards and audited by Morison Menon, around 50 companies made the final cut. The awards were given among various categories such as “Admirable Woman Entrepreneur” and “Business Star of the year”. In addition to the “Construction and Real Estate” award, Shifra Smart Homes was also nominated for “Best Technology Implementation” and “The one to watch (best new business)”.

The nominees and winners were selected by a panel of industry leaders based on their management vision and philosophy, business model and approach, eco-friendliness and potential growth, to name a few.

Esper said that SME are the “root of a stable and a sustainable economy”, adding that this event is a “perfect platform for entrepreneurs to share ideas and experiences, as well as get the recognition they deserve for the hard work, effort and heart put into their business.”

For information about the SME Advisor: